Leap into February with thunder::tech's new wallpaper

posted by Design

Will there be six more weeks of winter or an early spring? Either way, your screen will be decorated with an adorable groundhog and a quote to remind us to sit back and enjoy the winter season... spring is on its way!

Download it, with or without a calendar, for your desktop computer or mobile device today!

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A marketing agency’s perspective on the 2012 Consumer Electronics Show

posted by Accounts

The Consumer Electronics Show (CES) has been an industry stop for those in the consumer electronics industry for decades. If you've followed tech publications for the past several years, you've seen that this show has morphed into a much more important presence for all things tech, and then of course for all things marketers must be using to reach their audience.

I decided to make the pilgrimage to Las Vegas in January to see it firsthand.

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Hey there, strategic thinkers! We’ve been looking for you.

posted by Accounts

Are you looking to join a collaborative, innovative and creative team? We’re hiring an account manager who can drop threes in cornhole.

This position includes managing key accounts, working with production teams to ensure client projects are on schedule, guiding client marketing strategies and cultivating and maintaining client relationships.

Individuals interested in this position should have a bachelor’s degree and experience in both marketing and project management.

For more information on this and other career opportunities, view our Careers Page where you can also submit a resume. We’d love to meet you!
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Apple attempts to change education, one “i” at a time

posted by Development

On Thursday, Jan. 19, techies, fan boys and the like gathered at the Guggenheim Museum in New York for an education event hosted by Apple. There, Phillip Schiller, Apple’s vice president of worldwide marketing, unveiled some great new innovations for the education community. A new version of their e-reader app, updates to their university Web portal and an e-book creation tool.

Let’s start with that last one… iBooks Author. It is a new desktop app available only on Mac OSX Lion. It allows anyone to create an e-book. Anyone. For free. Users can then publish their book to the iBookstore or iTunes U (more on those in a minute). But the really great thing here isn’t that anyone can create and publish a book. The exciting part about this is that Apple is pioneering a relatively new format. It isn’t just a book. It’s more than words on a page. Apple gives users access to a wealth of multi-touch widgets. Interactivity. Additionally, users can add videos, keynote presentations and interactive 3-D objects.
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2012 Social Media – The Ultimate Year of Share

posted by Public Relations

If we learned anything about social media in 2011, it’s that it is almost impossible to predict, but we figured we would try to anyway, just for fun. Check out what we think will happen with social media marketing in 2012:

Your friends will have more influence than ever
(Yes, we started off with an easy one.) We’ve already seen Facebook place a large amount of weight on the “share” button as it now appears on every wall post, and new analytics keep track of how many people share your brand with their friends.

In addition to that, the recent introduction of Google’s social search shows your friends’ likes, dislikes and overall commentary on almost anything you search. We saw this rise toward the end of last year and then receive a power boost at the start of 2012. This will only continue as marketers have determined that you are more likely to make a purchase based on a friend’s recommendation.
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