Archives for 09/28/2009


The beginner's guide to font talk

posted by Design

In this chat::ter post, we'll take a look at a few fontastic terms that we think everyone should be familiar with. Understanding these terms and the proper way to display fonts will help you when interpreting feedback from your graphic designer on a print or Web design. The way information is presented in a layout determines how easy it is to read and comprehend which is very important to marketing strategy.

Design is part of our everyday life. A greater knowledge of design terms and principles can help you spot effective and ineffective design in the grocery store, on the highway as you pass a billboard or when analyzing your latest brochure.

This post will explain terms such as serif and sans-serif, kerning, leading and more.


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POSTED IN: Design


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