Archives for 12/07/2009
posted by Public Relations
With the right tools and applications, LinkedIn can be a smart marketing tool to promote your business, showcase your expertise and connect with colleagues, clients and customers.
Launched in 2003, LinkedIn was designed for professionals, creating a new way to connect. With more than 50 million members in more than 200 countries, this social network is a popular platform for creating and growing a professional contact base.
There are a myriad of possibilities for using LinkedIn to create or further promote your brand, to market your business and communicate with your professional network.
You are Your Brand
Savvy online users are utilizing forums, blogs and social networks for background information on companies and business leaders. Users are also turning to social networks to directly connect with their favorite organizations.
LinkedIn provides that outlet for both companies and their customers. As a leader of your organization, you can promote your brand by simply creating and maintaining a profile.
Click to read the 10 steps for leveraging LinkedIn to benefit you and your business.
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