posted by Accounts
As education is one of thunder::tech’s four core principals, we value the information we can learn and share with our colleagues and clients. Walking around to my co-workers' desks, I’ll see a variety of publications and I always have the opportunity to stop at the thunder::tech library.
Because the world of marketing (which consists of technology, public relations, social media, design and much more) is always evolving, the need to continue reading and sharing knowledge bombs has never been more important. As every business is different, you have to learn the best way to keep up with the trends that are happening in your industry.
To help you get started, I have provided a list of marketing publications and website recommendations, based on what the t::team likes to read:
Mashable is the largest independent news source dedicated to covering digital culture, social media and technology. Numerous studies and leading publications have acknowledged Mashable the most influential online news outlet and must-read site.
Advertising Age is the leading global source of news, intelligence and conversation for marketing and media communities. You can follow Advertising Age by online or subscribing to their weekly subscription.
BtoB is the magazine for marketing strategists, delivers timely editorial on all disciplines of business-to-business marketing.
PR Daily is a daily site that delivers news, advice and opinions on the public relations, marketing, social media and media worlds.
Adweek is a National publication that appeals to the advertising, media and marketing professionals.
This is just a quick list of suggested marketing publications. Of course, there are always other insights to be found in your local and national news. If you’re already reading these and other publications relevant to your industry, don’t forget the value of sharing. Keeping your co-workers as well as yourself up-to-date can become an asset to your company. Your brand will be armed with knowledge, which means hearing about the latest advances in technologies, learning about the newest trends and staying one step ahead of the competition.
About the author::
Andrea Aber is account services team manager at thunder::tech and is our resident process guru. When she's not developing client strategy and working to attract new business, Andrea enjoys spending time with her family and friends, venturing to local Cleveland restaurants, neighborhood events and festivals.
TAGS: thundertech, Accounts, marketing, education, learn, read, publication, learning, continued, technology, sharing, information
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