posted by Design
The beginning of the year at thunder::tech is full of New Year's marketing resolutions. Having some trouble figuring out what to improve this year? Take a look at some our suggested marketing resolutions for 2010:
Spend more time with your marketing.
A great marketing campaign can be implemented, but if it isn't maintained, it starts to lose its credibility. If you have a news tool on your Web site, update it! If you have a blog, add a new entry! A photo gallery? Upload photos from your last event to Flickr or Facebook. Your audience will notice.
Lose weight on your bandwidth and engage more visitors by writing concise Web site content.
How many times have you gone to a site and thought, "There is no way I am reading all of that text!" Take a look at your own site—do you get that same feeling? Visitors to the Internet have a short attention span. Keep it brief.
Learn a new way to communicate with social media.
You've probably heard a lot about people being followed on Twitter and becoming fans on Facebook. Social media is bigger than ever before—instead of being afraid of it, ask questions and learn about it. When used correctly, it has the potential to benefit you and your company, making a lasting impression.
Take a vacation from your old ways of promoting your business.
You've been doing the same print advertising for years. You've had the same Web site design your company's entire life. And you think, it's been working so far—why change? Refreshing the look of your materials brings renewed interest in your organization and has the opportunity to appeal to a wider audience. You'll never know how much better it can be unless you try!
Get organized—reduce the clutter in your marketing strategy and establish a clear vision for 2010.
Do you look at your brand messaging and think it needs a little work? Is your Web site outgrowing its template? Simplify your life this year and update some of these pieces that are causing you frustration. You'll be able to get down to business and focus more on the things that really matter in your organization.
Spend the year helping others get to know your organization better.
You've focused so much time perfecting the message and the look of your Web site and print materials—now what? Get out there and network. Meet new people and explain what you're doing. Hand them a brochure or direct them to the Web site. Do everything you can to raise awareness about your business or organization. You never know who could be your next client or member.
What are some of your marketing resolutions for 2010?
Related Posts
2 Comment(s)
|
Alex Michaels said:
|
| At Prelude2Cinema, we are redoing our website. The marketing tips are very helpful. Thanks!!!
|
| January 09, 2010 aP 6:24 PM
|
|
|
Christina said:
|
| Thanks Alex! Make sure to come back and leave your link to your new Web site in the comments.
|
| January 12, 2010 aA 11:48 AM
|
|
|