2011
posted by Public Relations
As we bring our annual end-of-year chatter series to a close, we hope
you’ve enjoyed learning about the productive 2011 we had within all our
departments. Our managers also served up their takes on what we can
expect in the coming year.
If you missed any of our posts, catch up with us below.
Account Services team
Our fearless leader Jason Therrien kicked off our 2011 series with an overview of the Account Services team’s successful year.
President Jason Therrien recaps 2011 success for Account Services team
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TAGS:
thundertech, 2011, 2012, recap, series, department, marketing, creative, design, multimedia, account services, multimedia, Data, public relations, communicationsMisty Fry, public relations and communications manager, “pins” the team faves of 2011.
Although the thunder::tech team spends much more time thinking forward
than looking backward, the best part about writing a post to recap the
year is seeing just how far the Public Relations and Communications team
and the agency as a whole have come!
As Jason mentioned in his previous Account Services post, thunder::tech’s goal is to continue to live out these four guiding principles:
- Create great work
- Provide a high level of customer service
- Lead and support innovation
- Be an educational resource for clients
So, what better way to recap the great year than to review how the
PR/Communications team achieved this in 2011? Here’s a quick look at
some of our favorites.
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TAGS:
public relations, pr, communications, 2011, 2011 recap, marketing, integrated marketing, social media, social media reporting, social media contests, media relations, media relations reports, trade shows, trade show marketing, social media strategy, sweepstakes, automotive, consumer brandsOur 2011 recap chatter series continues as Bruce Williams, Data team
manager, reviews an eventful year as his team added members and expanded
services.
We didn’t sit still in 2011, nor did we sell off
our belongings and wait for the apocalypse. Some believe that 2012 will
be marking the end of days; we in the development world would simply
settle for the end of some inferior browsers as well as the wide
adoption of new technologies and services by our clients.
Going
through our 2011 yearbook, we found it to be one of the busiest in
planning and architecting new, custom solutions with our clients. This
past year, we reiterated that we can execute just about any digital
project imaginable, and we also found that a good deal of our time was
dedicated to mapping and developing new processes and applications for
our clients. Not only did these requests come from new clients and
potentials, but also from our very valued existing client base.
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TAGS:
thundertech, Data, Development, search, web, 2011, recap, 2012, website, mobile, app, Facebook tab, database, cloud, technology2011 was a year of growth for the thunder::tech family in general,
but that theme rang especially true for the Creative department, which
includes the Design and Multimedia teams.
More.
More teammates:
Our
Multimedia team doubled in 2011, allowing us to take on more projects.
With an increased talent pool, we were able to offer more multimedia services
and add to our portfolio of videos, 3-D capabilities, interactive video
boards, touch screens and mobile and tablet integration.
More advertising:
We
were able to flex our design and creative copywriting muscles more this
year through several integrated advertising campaigns. In our second
year with Castaway Bay, Cedar Point's indoor water park, we were able to
evolve the “Escape With Your Family” campaign through more billboards,
print ads, free standing inserts (FSIs) and media-rich digital ads. We
were also able to integrate the campaign into their Facebook page and
social media posts.
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TAGS:
thundertech, design, 2011, recap, end of year, creative, video, multimedia, 3d, 3-D, touch screen, mobile, branding, advertising, integrated, billboard, ad, print, advertisement, FSI, digital, campaign, brand awarenesss, trade show, Cleveland, new york, Chicago, california, canadaAs the year comes to a close, we’ve compiled a multi-part series to
recap a great year and set 2012 off right. We asked our department
managers to chime in with a review of 2011 and a look at what to expect
from their teams in 2012. Check back throughout the next few weeks to
learn more about your favorite thunder::tech departments.
Our fearless leader Jason Therrien kicks off our 2011 series with an overview of the Account Services team’s successful year.
2011 brought more growth to not only thunder::tech as a whole, but also
our Account Services team. We've added staff and services and continued
to provide marketing solutions to clients coast to coast. This year, we
beefed up our presence in all of our major markets (Chicago,
Cleveland, New York) while growing our presence in Los Angeles and San
Diego with new accounts. There were also account and project wins in a
dozen other locales throughout the United States.
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TAGS:
thundertech, 2011, 2012, recap, series, account services, jason therrien, los angeles, san diego, Chicago, Cleveland, new york, marketing, agency, mobile, search, public relations, multimedia, social media, design, branding, advertising, digital, integrated
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