thunder::tech
posted by Accounts
thunder::tech Account Manager Michael Schwabe couldn't wait to get up at 6 a.m. last Saturday to head to the Apple store for a brand new iPad. After using the device for a week, Michael has a very positive impression of its capabilities.
Check out the video below to watch a clip from Michael's visit to WEWS to review the iPad.
You can also read Michael's reactions to the iPad on
Cleveland.com.
posted by Public Relations
Public Relations Manager Misty Fry is joining a group of experts to speak at the Third Annual YouToo Social Media Conference at Kent State University (KSU). The conference is on Friday, April 16, at KSU’s School of Journalism and Mass Communication in Franklin Hall.
Misty will talk with area professionals and students about media relations in a social world. The all-day conference will hold hands-on sessions from 8 a.m. to 5 p.m., providing social media strategies and tools guests can incorporate in their business practices.
The event is co-sponsored by the Akron Area Public Relations Society of America Chapter and the Public Relations Student Society of America Kent State Chapter.
Whether you’re a seasoned user in need of a refresher or a newcomer ready to dive in, make sure you save your spot at the conference.
posted by Accounts
If you’re a fan of entrepreneurship or enjoy helping youth, consider attending E CITY’s Ninth Annual Awareness Breakfast on Tuesday, April 13 for an opportunity to learn about E CITY and hear success stories from its students.
This year’s breakfast is at the Crowne Plaza Hotel, located at 777 St. Clair Ave. NE in Cleveland, and Tuesday, April 6 is the deadline to register. The featured speaker is Deborah D. Hoover, president of the Burton D. Morgan Foundation, and products from E CITY students will be available to purchase.
Since 2002, thunder::tech has been a supporter of E CITY, which is a nonprofit that represents Entrepreneurship: Connecting, Inspiring and Teaching Youth. E CITY delivers a program that teaches students entrepreneurial, business and life skills to enable economic independence. The program is offered to greater Cleveland and Akron youth through in-school, after school and summer BizCamp formats.
We have been a pro bono marketing partner with E CITY for several years because of our belief in the organization’s mission. At this year’s breakfast, take a look at the posters and programs created by the thunder::tech team.
Our staff has witnessed firsthand the difference that this program has made in the lives of hundreds of inner city students. E CITY staff recently conducted a survey and found that 84 percent of their alumni have entered or already completed their college education!
E CITY makes a difference and thunder::tech is proud to be a part of their efforts. Register today and you can be a part of it too.
posted by Public Relations
As we gear up for one of our favorite holidays, we want to remind you
that our office will be closed for St. Patrick’s Day on Wednesday,
March 17.
Don’t worry computer, we’ll be back on Thursday.
Our team members will have limited e-mail access so plan accordingly.
Office hours will resume on Thursday, March 18 at 9 a.m. Call your
account manager at 888.321.8422 if you have any questions.
Whether it’s munching on corned beef, enjoying a parade or drinking
shamrock-tinted beer, tell us your favorite way to celebrate St.
Patrick’s Day!
posted by Design
A company’s brand is more than their color scheme and logo; it involves everything from how phone calls are answered to the language on your Web site and of course, your organization’s name.
Your name communicates a lot about your company and thunder::tech was recently featured in a Crain’s Cleveland Business article on naming. (The article is subscriber access only, but you can also see it on page 13 of the Jan. 11-17, 2010 issue).
The article touches on company names with a unique quality and meaning. At thunder::tech, we truly believe the best brand names convey something special about your organization.
Here are some things about our brand you may not know:
• The “thunder” part of thunder::tech came from President Jason Therrien’s football nickname.
• The four squares in our name that you find in our e-mail signatures, business cards and more, represent both a mark of craftsmanship and our four service areas: advertising, design, web and public relations.
• The large square in our logo signifies clear reasoning and the smaller, colored box represents ideas that are ready to explode from the base.
In addition to creating a strong brand identity for our own agency, we’ve also helped a number of clients discover their distinct brand qualities. From logo design, naming and brand messaging, here are a few clients we’ve helped:
Read More...
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