Google Sparks
posted by Search
Earlier, we gave an update on Google’s announcement of Google+, which includes more details about its features.
In this installment, Josh Mathe talks about how Google is making an effort to measure how Google+ is being used.
Did Google give us a way to measure just how social it is?
Google didn’t just stop at creating a more shareable and interactive Web
experience. They know that without being able to measure this, the
value will not be understood. To help us measure value, they went ahead
and added some new features to their offerings:
- Webmaster Tools - Google Webmaster Tools is now allowing
us to track and monitor +1 usage. With it we can see how pages perform
with the +1 and without the +1. Remember that just because somebody in
some location may +1 a page does not mean it will rank higher. Only
people you are connected to can affect your rankings.
It also allows you to see +1 activity for your site ranging from how
many new +1s you have, how many you have total and general audience
information. To put it simply, it lets you see analytics on how people
are using your pages.
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TAGS:
web, Development, Web development, social media, Google, Google Plus, social network, Google+, Google +1, analytics, Social Engagement, Google Circles, Google Sparks, Google Huddle, Google Hangouts, Google Instant Upload
Some of you may have heard about this
cool new thing called Google +1.
Until recently, it has been in test phase and relatively unused by the
masses. However, this is likely to change in the coming months because
Google is once more making a play at social media. This time, they are
not just latching on with a “me too” concept. Google is taking things in
a new direction and then fully integrating it into everything they do.
Google+: A new kind of social network
Previously, social networking has been more akin to sharing everything
with everyone or something with someone. However, as Google so deftly
explains it, this is not how real interaction and connections work. You
share specific things with specific groups. These groups change, grow,
shrink, adjust and never really stay the same. It is through these
interactions that weights and strengths are placed. Just because I am
friends with someone doesn’t mean I will automatically decide to buy a
car because they like it.
Yes, this is a direct reference to the Bing commercials.
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TAGS:
web, Development, Web development, Google, Google Plus, social network, Google+, Google +1, analytics, Social Engagement, Google Circles, Google Sparks, Google Huddle, Google Hangouts, Google Instant Upload
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