panda
posted by Search
A little more than a year ago, we saw great changes come from Google in the
form of a series of updates they referred to as Panda. With these, they
worked to weed out content that wasn’t original, wasn’t fresh and
didn’t have a purpose. They sought to make the search landscape more
relevant and meaningful.
Optimization Penalization
In this new year, Google is still making Panda updates, but they have
something even larger in store for the search world. They aim to make
searches more valuable and are doing this through one big update. In
this algorithm update, they are looking at sites that have overly
excessive search engine optimization (SEO) and penalizing them. This could include keyword stuffing in the URL, meta titles and descriptions and keyword-riddled content.
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TAGS:
thundertech, search, SEO, marketing, online, digital, Google, algorithm, SERP, results, optimization, engine, penalization, panda
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