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Thursday, July 29, 2010

How to plan and promote a successful event

posted by Accounts
To plan a successful event, whether it be a luncheon, panel or sales meeting, you need to have good communication, organization and an open mind. Successful event execution will leave your guests with a lasting impression. Other important factors during the planning process include location and event topic.

Planning an event includes creating a strategy and identifying steps and tactics for success. You need to have an event coordinator who can constantly juggle multiple tasks.

Every time you host an event, there is always a budget to guide your planning. For smaller budgets, explore more cost-effective options and use creative thinking when utilizing your resources. Call several different venues for a wide range of prices or consider holding the event within your office to save on costs. Look at each part of your event and determine which costs can be reduced or eliminated.

As you begin planning your next event, here are some things to remember:

Communication
Whether you’re using an e-mail or print invitation, give your guests adequate time to RSVP. If you have the budget, we highly recommend a save-the-date card, allowing attendees to plan ahead. If you have a larger event, send save-the-dates notices in advance. Follow up with formal invitations six to eight weeks in advance. Read More...
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Posted in: Accounts